Robrecht Lambrechts
Co-founder, Business Director
Robrecht co-founded RAAK in 2016 and leads the studio's business side: scoping, budgets, client relationships and the manufacturing partnerships in Europe and China. He trained as an industrial product designer and worked in New York before starting RAAK in Leuven.
When should a company hire an external industrial design agency, and when not?
An honest decision framework from a studio that has an obvious interest in the answer, including the situations where we tell people to keep the work inside.
Robrecht Lambrechts
Designing in Europe, manufacturing in China: how we run it from Leuven and Shanghai
Most product companies in Europe will produce something in Asia at some point. The ones that do it well treat the factory as part of the design team, not as a file recipient. This is how that works in practice, and when China is the wrong answer.
Robrecht Lambrechts
How much does industrial product development cost?
A phase-by-phase look at what drives the budget, with the ranges we quote after ten years and more than 110 launched products.
Robrecht Lambrechts